If you enjoy blends- go for it. If you enjoy single estate coffees- you know where we're located :) Nobody's "wrong", we just chose a focus. 20 hours ago
So you describe a blend to a customer- it's got kenya & colombia in it. IMO that leads the customer to believe all kenya is the same. 20 hours ago
The majority of Specialty Coffee purveyors I've visited sell "COFFEE", not Colombia, Kenya, etc. Customers think it's just coffee. Lame. 20 hours ago
IMO customers see blends and they think all coffees are the same, if not for the skilled roaster. Specificity is the path to appreciation. 20 hours ago
